I usually upload a video on Sundays, but since today marks my 3 year blogging anniversary, I thought it was more fitting to do a written blog post. I can’t believe it has already been 3 years! The time has certainly flown by. I’ve learned a lot about blogging, rebranding a blog, and myself since starting this journey and wanted to take today to reflect on what I’ve learned in 3 years of blogging!
It’s hard work
I started blogging as a fun little hobby when I was out of college. Initially I thought it would give me something fun to do on the weekends, and while that’s true, it was also a lot more work than I anticipated. I didn’t know any other bloggers as I developed mine so I taught myself how to do most things. It was often a struggle in the beginning; but it gets easier with time and I would certainly say the hard work has paid off! I now have a hobby that I love and it has led me to some pretty incredible opportunities.
Growing your blog is a slow going process
I am still a very small blogger. That being said I am so appreciative of everyone who takes the time to read my ramblings. It is such an incredible community and I love being able to interact with you all! When I first started out I thought I would certainly have more followers than I currently do, but it’s hard work to get those numbers up, especially with all of the algorithm changes I’ve seen in the last 3 years. It has been a slow process for sure, but buying followers has never been something I’ve even considered.
Numbers aren’t everything
While growing my number of followers has been a slow process, numbers really aren’t everything. Creating content and building up a community is what is important. I don’t have a ton of social media followers, but I’m still able to work with some incredible brands! That being said, I have had such great opportunities and experiences over the years because of my blog (and the community we’ve built). I used to think numbers were what mattered (and sometimes they are) but an engaged community and me producing content you guys are interested in is what matters even more.
You never know where blogging will take you
In the beginning I had started my blog as a hobby. Over the years I have really grown to love it and about 8 or 9 months in I thought I may want to eventually try to make a living from it. I have been fortunate to work with some of my favourite brands over the years which is always such an honour; and this past fall I signed my first ever freelance writing contract with L’Oreal! It has been such a surreal experience and one I had never dreamed of before blogging. I didn’t study journalism in school, so it was my blog that was able to show them my strengths as a writer. Since then I have renewed that contract and signed another for IT Cosmetics under the L’Oreal umbrella and get to spend a good chunk of my days doing what I love!
I’ve learned a lot over the years, but those are some of the big ones. Staying true to yourself is so important when it comes to blogging. Whether you’re looking to have blogging be a hobby or a career, it is so much fun and such a great creative outlet!
Do you blog? Leave me a link to yours down below so I can follow you if I’m not already! Here’s to another great year of blogging!